Google Ads brings YouTube into Attribution fold, expands data-driven attribution to more advertisers

Conversion Lift is also now in beta for YouTube campaigns.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/google-ads-brings-youtube-into-attribution-fold-expands-data-driven-attribution-to-more-advertisers-341972