We audited Google Ad recommendations: What we learned will surprise you

The analysis revealed adding sitelinks to ads, replacing trademark terms with “trending terms” and adding Google search partners to an account can help but, a human-led strategy is still critical for success.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/we-audited-google-ad-recommendations-what-we-learned-will-surprise-you-321359