IAB: U.S. search spend grew 19% in 2018, but its share of digital ad spend ticked down, again

Search remains the primary digital format, but video continues to see rapid spend growth.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/iab-u-s-search-spend-grew-19-in-2018-but-its-share-of-digital-ad-spend-ticked-down-again-316523